Earth Hour

It’s that time of the year again! WWF are calling to everyone on the planet to turn their lights off for an hour on Saturday 28th March at 8:30pm GMT.

All you have to do to participate is turn your lights off. Get some candles. I participated last year (Reminded last minute by Google that changed their homepage for the occasion ;). You can also sign up here to show your support, it’ll only take you a couple of minutes and it’s for a good cause.

There are a bunch of resources here for your blog, banners, etc – but what’s pretty cool is they also created a highly fashionable augmented reality ‘Earth in your hands‘ thing – if you never saw 3D augmented reality, the concept is that you print out a specific design handed out and then show that to your webcam on the site, and voila! A 3D design appears in your hands. Pretty nifty, heh?

Even the pandas are doing, so why not you? Crazy pandas…

About the author

Willem was born in New York, grew up in Paris, lived in London and Asia for several years before moving to Chicago in 2017. He is an award winning brand & marketing strategist, having worked with some of the largest creative advertising agencies and most valuable consumer brands globally. Willem enjoys tabletop games, skiing, scuba-diving, traveling, eating, and lengthy conversations with friends.

Comments

  1. I’m curious how you got your earth hour widget in. I cut and past the code but where it was pasted it didn’t work out. Any pointer Willem?

    Thanks.

  2. Hey Charles, I left a comment on your blog – though just in case, I just set a new HTML/Javascript box, pasted the code given on the WWF Earth Hour site and it works fine… Dunno if that helps?

Comments are closed.