June 4, 2024 Alleviating feelings of uncertainty As an independent consultant, I tend to have quite a bit of uncertainty over the frequency of my work and income; those famed feast and…
June 3, 2024 Asymmetric strategy challenges I like thinking of analogies and parallels between brands, marketing, game design, and developing successful strategies. Most tabletop board games are played as a…
May 14, 2024 Details layers of a strategy highway I had the pleasure of attending Will Humphrey’s APG online conference yesterday, set to Talking Heads’ song Once in a Lifetime questions. The talk…
March 1, 2024 Debt: The First 5,000 Years, by David Graeber [book review] I don’t rave about non-fiction books as ‘absolutely riveting’ to my friends and family all that often, though I’ll admit it’s kind of more…
September 26, 2023 Social media followers aren’t equal to audience I read Stephen King’s 1977 paper titled “Improving Advertising Decisions” again and talked about it with students today (that’s the marketer by the way,…
September 20, 2023 Introduction to semiotic brand analysis I started teaching a graduate course at the American University of Paris titled Brands & Belief. I’ll do my best to share content from…
August 9, 2023 A year of magic and insights at Disneyland Paris I’ve been rekindling with an interest in theme parks and roller coasters in the past year, which started as I went to Disneyland Paris…
August 7, 2023 Marmite Love / Hate Discovery I’m just back from visiting friends in the UK and made quite the discovery that had me go back to and reconsider Marmite and…
July 17, 2023 Publishing videos: 100% of winners gave it a chance I’ve been publishing podcasts on and off since 2015, mostly audio first, and mostly video streaming since 2020. Thoughts for those thinking about similar…
July 12, 2023 The Old Oak and market research I saw a preview screening of Ken Loach’s new, and possibly last, film The Old Oak last night at the Cinéma du Panthéon, thanks…