Planning Dirty & Playing In Nightmares with Julian Cole, Strategy Consultant

Ice Cream for Everyone Podcast
Ice Cream for Everyone Podcast
Planning Dirty & Playing In Nightmares with Julian Cole, Strategy Consultant
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In this new episode of the podcast, I had a great conversation with Julian Cole. Julian is a communications planner with a wealth of experience with some of the best creative advertising and marketing agencies. He was Head of Comms Planning at BBDO in New York last, and recently got back from 14 months traveling to many far flung and exotic locations.

I’d come across Julian’s work quite a few times. I appreciate the originality of thinking, that he shares and teaches the way he does strategy and communications planning work, and comes up with creative and playful ways to express new ideas in order to better sell creative work to brand clients.

We talked about his career from Australia to the US, creativity, strategy, play, his travels, and what he’s going to get up to next.


Julian about workplace diplomacy and politics: “If you don’t know how to communicate and et your idea through an organization and a network of people, then you’re not going to get very far in advertising. And I think the nightmare scenarios really pressure test how good you are at diplomacy and how good you are at navigating those tough situations.”

Remember to give the show a 5* rating and review on Apple Podcasts / iTunes, or your podcast app if you enjoy the show, it helps other people find it. And even better, if you enjoy the episode, share with your friends!

PS: I have a doubt and now believe I said “Dirty Planning” instead of “Planning Dirty” – my apologies to Julian for confusing the order!

In this episode:

About the author

Willem was born in New York, grew up in Paris, lived in London and Asia for several years before moving to Chicago in 2017. He is an award winning brand & marketing strategist, having worked with some of the largest creative advertising agencies and most valuable consumer brands globally. Willem enjoys tabletop games, skiing, scuba-diving, traveling, eating, and lengthy conversations with friends.