marketing | Ice Cream for Everyone

July 16, 2020

The Network One’s Indie Forum Digital Webinar

The Network One’s Indie Forum Digital June 2020 Event Webinar (redux) The Network One is an international association of independent marketing, PR, and communications…

July 3, 2020

Space & Mindjammer RPG with Uma Rudd Chia; Creative director, best-selling author, global keynote speaker

I am joined by Uma Rudd Chia today. Uma is a creative director, best selling author, global keynote speaker, and founder of the Female…

June 12, 2020

Food & Drinks Marketing in the age of COVID-19 (and Black Lives Matter, and Teaching Tangents #4)

As pretty much explained in the presentation, I had a sudden and fantastic opportunity to prepare an online seminar for the final year students…

June 5, 2020

Playing (and working) Alone, Together: 10 Digital Collaboration Tools and Platforms

I prepared a few thoughts about 10 different digital collaboration tools and platforms. Here is the link to the presentation Google Slides if you…

June 2, 2020

Music & Apocalypse World RPG with Eric Woning

Hi, and welcome to another episode of the Ice Cream for Everyone podcast, where play meets strategy. And both as an edited audio file…

May 17, 2020

Growth Marketing & Gambling with Rohan Kale

I hope you and your close ones are safe in the midst of the worldwide pandemic, take care – and don’t hesitate reaching out,…

June 4, 2019

Being helpful & enthusiastic with Jessica Greenwood, Chief Strategy Officer of R/GA US

I had a brilliant and lively conversation about the value of being helpful, enthusiasm, the craft of writing, storytelling, today’s media landscape, and more…

May 20, 2019

Brave Storytelling with Ama McKinley, Freelance Strategy Consultant

I am happy to share the inspiring and fun conversation I had with Ama McKinley a few weeks ago. I came across her Linkedin…

May 5, 2019

Designing Marketing Experiences with Jennifer Severns, AMA Chief Experience Officer

I’ve had an excellent conversation about design with Jennifer Severns, including some fun geeking out on Marvel superhero movies (tiny spoiler for Captain Marvel,…

November 1, 2007

Marketing Research

I’ve almost finished reading Truth, Lies and Advertising, the must read for anyone wanting to get into planning. I’m loving it and I’m glad…